In this video, NBC News goes behind the scenes of Marijuana Tourism. While the state’s Amendment 64 legalized recreational use of marijuana last November, the laws on cannabis commerce are still being worked out and aren’t expected to be resolved until early next year. That’s good enough for Matt Brown and James Walker, a pair of Denver-based entrepreneurs who have developed travel packages for travelers who like to toke. Called My 420 Tours, the packages include lodging in pot-friendly hotels, tours of marijuana dispensaries and growing operations and admission to several cannabis-themed events and concerts. “It’s an opportunity for people who prefer marijuana to alcohol to come to Colorado and know that they’re not going to have to walk around downtown asking strangers for pot,” said Brown. My 420 Tours continues to grow this year, finishing off World Cannabis Week last week. Read more about My 420 Tours in the industry in this article and video.


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