The International Business Times writes about the growing business of Marijuana Tourism in Colorado. With the rise of this business, many blogs have been written about the impact of marijuana tourism in Denver. Many bloggers and commenters have noted how the niche industry will boost Colorado arrivals in 2014, bringing glassy-eyed out-of-staters to the state in droves to sample the hundreds, if not thousands, of strains of marijuana sold legally there. While the anecdotal evidence is abundant, travel search engine Hotels.com has finally put some hard figures to the supposed trend.

According to statistics released last week, searches for hotel stays in Denver over the annual “pot holiday” on April 20, commonly known as 420, increased by 73 percent year-on-year. Meanwhile, searches for Denver hotels in the first quarter of 2014 increased by 25 percent when compared to the same period in the previous year. Read more about this booming industry in this article.


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