Sarah Hedgecock with writes about the 80,000 tourists that visited the 420 Rally in Denver. The 420 Rally has been observed by marijuana enthusiasts, and this year’s event was the first time – and place – that it was celebrated to its full extent anywhere in America. The 420 festival used to be a rallying ground for marijuana legalization, but now that the battle has largely been won, it was more of a celebration than anything else, with all the commerce that entails.

Tens of thousands gathered for a weekend of Colorado cannabis-themed festivals and entertainment, from a marijuana industry expo called the Cannabis Cup at a trade center north of downtown, to 4/20-themed concerts at the legendary Red Rocks Amphitheater – acts include Slightly Stoopid and Snoop Dogg – to a massive festival in the shadow of the state capitol where clouds of cannabis smoke are expected to waft at 4:20 p.m. MDT Sunday. Read more about this year’s 420 Rally in this article.

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