Matt Roland


I am a native of this wonderful state, but have also spent time living in Dallas, Los Angeles, and the Bay Area. I am an entrepreneur through and through. My background includes the telecom/cable industry, commercial financing, multiple direct sales channels, and events.

I have been a medical marijuana patient since 2005 due to degenerative vertebrae disease. I know firsthand the benefits of legal cannabis and the surrounding community. I started in the industry in 2016 as the Sales Director for a startup vaporizer company.

When I met with Danny and the My 420 Tours team, I immediately knew this group of like-minded, and talented individuals were not like anyone out there. I joined forces with My 420 Tours in late 2017. I am the ultimate solution provider. “If there was a problem, yo, I’ll solve it. Check out the hook while my DJ revolves it.”

Favorite thing to buy at the dispensary:

I would consider myself a “cannisseur”. Although I like all cannabis products, I will probably always love high-quality flower. However, live resin is quickly becoming one of my favorite products. The aroma and taste profiles are unlike anything else out there.

Advice for visitors to Denver:

Visit Colfax Avenue. Not only is it the longest continuous street in the USA, it really showcases the Denver vibe and community. If you want a “local” experience, dine at one of the many local restaurants, or visit one of the local bars. You won’t be disappointed!

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Denver pot tours - greenhouse grow

Greenhouse Grow Tour

Every Tue, Wed, Thurs, and Fri 

11AM - 1:30PM

$69 Per Guest
Denver’s Best Grow Tour. Explore Euflora’s greenhouse, one of a few grows in CO that harnesses natural sunlight.
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Denver pot tours - sushi and joints

Sushi & Joint Rolling Class

Every Thu, Fri, and Sat

7PM - 9PM

$79 Per Guest
Sushi. Joints. Denver-style. Refine your joint rolling technique and learn to roll sushi. Then feast on your creations.
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colorado vacation

All-Inclusive Vacation


Call to request

Starting at $1295
Three Days. 420 Everything. A three-day vacation package with all the best activities and a 420-friendly hotel stay.

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Important COVID-19/Coronavirus Update

Out of an abundance of caution, we have made the decision to temporarily suspend all in-person tours and experiences. Our 420-Friendly hotels are still operational for the time being in order to support those travelers needing accommodations that are consumption-friendly. We will continue to monitor the situation closely and can not wait to resume normal operations as soon as it is safe and responsible to do so. Thank you for your patience, understanding, and support during these times.

In the meantime, please subscribe to our Facebook and Instagram pages as we will be sharing new digital content and deals/discounts from our partners in order to support the mental and physical well being of our community during these trying times.

Stay safe and take care of one another!

With love and respect,
The My 420 Tours Family